Who we are

About

Triple A is a lean production agency built around one thing: capturing a moment that resonates. Broadcast series, corporate content and digital storytelling, concept to final cut.

The Agency

Artistry Alliance

Founded in 2024, Triple A assembles custom crews for concept-to-delivery projects across corporate, broadcast and digital content, handling creative direction, production and post-production, and every client relationship in between.

The Founder

Matthew Hudson

Founder & Creative Director, with just under nine years of broadcast and production experience. Credits include KykNet's Ysters op die Landgoed, Bewoners and Duidelik Dapper, and SABC's Mzansi Room Rescue.

The Network

Beyond video

Triple A works through a network of freelancers across videography, photography, animation, design and web design, so a brief can scale from a single shoot to a full campaign without losing a single point of contact.

00:01 — Approach

Concept to
final cut

Every project runs through one hands-on process: directing, filming, audio, drone, colour and edit, coordinated end to end so the story stays consistent from brief to delivery.

00:01

Discover

Understanding the brief, the audience and the story worth telling, before a single shot gets planned.

00:02

Direct

Concept development, shot planning and on-set direction, built around what the story actually needs.

00:03

Capture

Broadcast-standard cinematography, on-camera interviews, drone and audio, shot for the edit from the first take.

00:04

Deliver

Colour graded, edited and packaged for the platform it's going to, broadcast, YouTube or social.

00:02 — Notable Clients

KykNet SABC Tsogo Sun Sasol BrightRock Plascon Adcock Ingram Converse

Got a story that
needs telling?

Get in touch and let's talk through what you're building.